Online · In-Company · Off-site
Specialist training for organisations.
Blended, customisable training programmes that foster the growth and innovation of your teams.
Online
In-Company
Off-site
Why specialists
Training delivered by those who live retail every day.
We do not teach retail from slides: we work inside stores, with real networks, and bring that field experience into the training room.
View the courses ↓- 01
Trainers from the shop floor
Our trainers have managed teams, peak seasons and demanding customers. The examples come from people who have sold, not merely read about selling.
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Real retail cases
Every exercise derives from genuine in-store situations: the poorly communicated promotion, the hesitant customer, the late-afternoon stock-out.
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Tailored to your brand
We adapt language, product range and processes to your sector, so that nothing resembles generic, off-the-shelf training.
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Applicable the very next day
Each session concludes with practical tools that the team applies in store the following week, with no further adaptation required.
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Scale with the Trainer's Kit
A team trained today can train fifty more tomorrow, with the same manual, the same rigour and the same brand standards.
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Measurable outcomes
We define from the outset what must change — service quality, conversion, average transaction value — and monitor progress until it is achieved.
Catalogue
Our courses
Intensive courses
Immersive courses for front-line staff — essential to creating a truly distinctive customer experience.
Intensive
8hLivestream Commerce
Intensive
8hEmpathy in Retail
Intensive
8hGamification in Retail
Intensive
8hRetail Storytelling
Intensive
16hRetail Marketing
New · Featured
Advanced
16hArtificial Intelligence Applied to Retail
Our most sought-after course: bring artificial intelligence into your stores.
Advanced
24hCustomer Experience Management
Advanced
24hPoint-of-Sale Operations Management
Advanced
24hVisual Merchandising and Store Design
Advanced
24hThe Omnichannel Customer Journey: Design and Management
Advanced
40hMarketing for Retail Managers
Advanced
40hRetail Management
Featured · Digital book
Retail Strategy.
How can relevance be built in a market where (almost) everything can be copied?
An eleven-slide manifesto on the four levels of competition — from product to ecosystem. It sets out the perspective underpinning Retailab's Retail Management programme.
Hélder Barbosa Ferreira, Ph.D.
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Corporate packages
Thematic Academies: complete learning pathways for teams.
Courses combined into a coherent programme, with a prior diagnostic, tailored content, a Retailab Pathway Certificate and an executive evaluation report.
Academy 0180h
Store Leadership & Operations
- ▸Retail Management (40h)
- ▸Point-of-Sale Operations Management (24h)
- ▸Empathy in Retail (8h)
- ▸Retail Storytelling (8h)
For: Store directors, assistant managers and area supervisors.
Price on request
Request a proposalAcademy 0264h
Future Retail & Digital Innovation
- ▸The Omnichannel Customer Journey (24h)
- ▸Retail Marketing (16h)
- ▸AI Applied to Retail (16h)
- ▸Livestream Commerce (8h)
For: Marketing, innovation, omnichannel operations and category managers.
Price on request
Request a proposalAcademy 0356h
Customer Experience & Point of Sale
- ▸Consumer Experience Management (24h)
- ▸Visual Merchandising and Store Design (24h)
- ▸Customer Service (8h)
For: Front-line teams, senior sales associates and VM coordinators.
Price on request
Request a proposalNew · Train the Trainer
Do you have in-house trainers? Take the course with you.
Acquire the Retailab Trainer's Kit: manuals and presentations made to order, enabling a member of your team to deliver the training at your network's own pace.
Investment
Price on request
Tailored to the size of your organisation, the number of stores and the degree of brand customisation.
01
Editable presentation
Ready-to-use slides in PowerPoint or Keynote.
02
Trainer's Manual
A step-by-step facilitation guide, session by session.
03
Exercises and role-plays
Real retail case studies for in-store application.
04
Pocket guide
A practical summary for every participant to keep.
Would you like to learn inside the stores? Discover the Retail Tour Experience.
Find out more